Zifonia Chan
Zifonia Chan, Luxury Brand Management & Growth Specialist
Zifonia Chan brings award-winning expertise in jewellery design, gemmology, and authentication to the luxury resale sector, with advanced training at L'ÉCOLE by Van Cleef & Arpels in Paris and recognition as a WorldSkills Competition finalist representing Hong Kong.Â
At KYM, she bridges technical precision with strategic brand storytelling, transforming authentication into a discipline that builds consumer trust and elevates the cultural value of luxury ownership.
Birkin vs Kelly: How to Choose the Right Hermès Bag
Birkin or Kelly – which Hermès bag suits your lifestyle? Compare design, sizes, leathers, and investment value. Expert guidance for UK buyers.
The Best Minimalist Designer Bags for a Capsule Wardrobe
Looking for a minimalist designer bag that works harder for your wardrobe? Our experts share the best quiet luxury handbags for capsule collectors.
Do Designer Bags Always Hold Their Value?
Not all designer bags hold their value. Learn which brands and styles retain their worth on the resale market.
Caring for Leather Handbags: A Complete Guide to Cleaning Without Damage
Learn how to clean and care for leather handbags without causing damage. Tips on storage, stain removal, and protecting your bag's condition and value.
How to Choose the Perfect Shoulder Bag for Work: A Detailed Guide
Find the right shoulder bag for work. Learn which features matter most, how to choose quality pieces, and the benefits of buying pre-loved designer bags.
Debunking 5 Common Myths About Pre-Loved Luxury Handbags
We debunk 5 common myths about secondhand luxury bags and reveal what authentication really means in the UK market.
The History & Evolution of the Hermes Birkin: From Airplane Sketch to Fashion Icon
Discover how a chance airplane encounter in 1983 created fashion's most coveted handbag. The complete history of the Hermes Birkin, from sketch to icon.
Understanding What Determines Your Designer Handbag's Resale Value
Learn the key factors that determine your luxury handbag's resale value, from brand reputation to condition. Make smarter pre-loved purchases in the UK.
Handbags That Mark a New Season
From Chanel’s timeless Flap to Hermès’ Kelly, Dior’s Lady Dior, Louis Vuitton classics and Fendi’s Baguette, discover KYM’s edit of handbags that define the shift into a new season.
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